{"id":1154,"date":"2019-05-03T21:13:20","date_gmt":"2019-05-03T21:13:20","guid":{"rendered":"https:\/\/old.dreamond.com\/les-solutions\/generation-de-leads-lead-nurturing\/le-lead-nurturing-efficace\/"},"modified":"2019-05-05T18:51:54","modified_gmt":"2019-05-05T18:51:54","slug":"le-lead-nurturing-efficace","status":"publish","type":"page","link":"https:\/\/old.dreamond.com\/fr\/les-solutions\/generation-de-leads-lead-nurturing\/le-lead-nurturing-efficace\/","title":{"rendered":"Le Lead Nurturing efficace"},"content":{"rendered":"

[vc_row css=\u00a0\u00bb.vc_custom_1551959491336{margin-top: 0px !important;}\u00a0\u00bb][vc_column][rev_slider alias=\u00a0\u00bblead-nurturing\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1552040574181{margin-top: 20px !important;}\u00a0\u00bb]<\/p>\n

QU’EST-CE QUE LE LEAD NURTURING FAIT POUR LES MARKETERS?<\/span><\/strong><\/h5>\n

[\/vc_column_text][vc_column_text]Gr\u00e2ce au lead nurturing, les sp\u00e9cialistes du marketing ont toujours \u00e0 l’esprit que leurs clients sont dispos\u00e9s, qu’ils soient pr\u00eats \u00e0 acheter ou non.[\/vc_column_text][vc_column_text]De nombreuses entreprises et sp\u00e9cialistes du marketing r\u00e9ussissent bien \u00e0 g\u00e9n\u00e9rer des prospects, mais le probl\u00e8me est que la plupart des nouveaux prospects ne sont pas encore pr\u00eats \u00e0 acheter. Et si un repr\u00e9sentant des ventes s\u2019engage et que le responsable n\u2019est pas pr\u00eat \u00e0 parler avec eux, cela renforce le fait que les prospects provenant du marketing ne sont pas pertinents. En cons\u00e9quence, les prospects se perdent, sont ignor\u00e9s ou saisis par vos concurrents.<\/span>[\/vc_column_text][vc_column_text]C’est ici que se d\u00e9roule le Lead nurturing. Les campagnes sont essentielles pour \u00e9tablir des relations au cours d\u2019un cycle de vente long et complexe.<\/span>[\/vc_column_text]

<\/i><\/span>
Des \u00e9tudes ont montr\u00e9 que seulement 17% des nouveaux clients potentiels sont pr\u00eats pour la vente et que, s\u2019ils ne sont pas g\u00e9r\u00e9s correctement, cela peut signifier beaucoup d\u2019investissements perdus.<\/span><\/blockquote><\/div>\n[vc_column_text]<\/p>\n
LES SOLUTIONS DE LEAD NURTURINNG DREAMOND:<\/strong><\/h5>\n

[\/vc_column_text][vc_row_inner][vc_column_inner width=\u00a0\u00bb1\/5″][vc_icon icon_fontawesome=\u00a0\u00bbfa fa-exchange\u00a0\u00bb color=\u00a0\u00bbcustom\u00a0\u00bb size=\u00a0\u00bbxl\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb custom_color=\u00a0\u00bb#f43ea0″][vc_column_text]<\/p>\n

LE LEAD NURTURING MULTI-CANAL<\/strong><\/span><\/h5>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/5″][vc_icon icon_fontawesome=\u00a0\u00bbfa fa-clock-o\u00a0\u00bb color=\u00a0\u00bbcustom\u00a0\u00bb size=\u00a0\u00bbxl\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb custom_color=\u00a0\u00bb#f43ea0″][vc_column_text]<\/p>\n

SUIVIS RAPIDES<\/span><\/h5>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/5″][vc_icon icon_fontawesome=\u00a0\u00bbfa fa-envelope\u00a0\u00bb color=\u00a0\u00bbcustom\u00a0\u00bb size=\u00a0\u00bbxl\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb custom_color=\u00a0\u00bb#f43ea0″][vc_column_text]<\/p>\n

COURRIERS PERSONNALIS\u00c9S<\/strong><\/h5>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/5″][vc_icon icon_fontawesome=\u00a0\u00bbfa fa-star-half-o\u00a0\u00bb color=\u00a0\u00bbcustom\u00a0\u00bb size=\u00a0\u00bbxl\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb custom_color=\u00a0\u00bb#f43ea0″][vc_column_text]<\/p>\n

CLASSEMENT DU LEAD<\/span><\/strong><\/h5>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/5″][vc_icon icon_fontawesome=\u00a0\u00bbfa fa-align-justify\u00a0\u00bb color=\u00a0\u00bbcustom\u00a0\u00bb size=\u00a0\u00bbxl\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb css_animation=\u00a0\u00bbfadeInUp\u00a0\u00bb custom_color=\u00a0\u00bb#f43ea0″][vc_column_text]<\/p>\n

ALIGNEMENT DES VENTES ET DU MARKETING<\/strong><\/h5>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=\u00a0\u00bb.vc_custom_1552041063193{margin-top: 20px !important;}\u00a0\u00bb]<\/p>\n

QUI BENEFICIE DU LEAD NURTURING?<\/strong><\/h5>\n

[\/vc_column_text][vc_column_text css=\u00a0\u00bb.vc_custom_1552041090933{margin-top: 20px !important;}\u00a0\u00bb]<\/p>\n

Toute personne qui a besoin de nouer des relations avec des prospects et des clients au fil du temps peut tirer profit du Lead Nurturing.<\/span><\/p>\n

[\/vc_column_text][vc_column_text css=\u00a0\u00bb.vc_custom_1552039657470{margin-top: 20px !important;}\u00a0\u00bb]<\/p>\n

TRAVAILLONS ENSEMBLE!<\/span><\/strong><\/h4>\n

[\/vc_column_text][vc_column_text css=\u00a0\u00bb.vc_custom_1552041120280{margin-top: 20px !important;}\u00a0\u00bb]<\/p>\n

Nous connaissons les difficult\u00e9s li\u00e9es \u00e0 la prospection et au d\u00e9veloppement, nous essayons donc de faciliter les choses. Contactez-nous et parlons-en!<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css=\u00a0\u00bb.vc_custom_1551959491336{margin-top: 0px !important;}\u00a0\u00bb][vc_column][rev_slider alias=\u00a0\u00bblead-nurturing\u00a0\u00bb][vc_column_text css=\u00a0\u00bb.vc_custom_1552040574181{margin-top: 20px !important;}\u00a0\u00bb] QU’EST-CE QUE LE LEAD NURTURING FAIT POUR LES MARKETERS? [\/vc_column_text][vc_column_text]Gr\u00e2ce au lead nurturing, les sp\u00e9cialistes du marketing ont [\u2026]<\/span><\/p>\n","protected":false},"author":9,"featured_media":0,"parent":1012,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1154","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages\/1154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/comments?post=1154"}],"version-history":[{"count":0,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages\/1154\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages\/1012"}],"wp:attachment":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/media?parent=1154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}