{"id":1012,"date":"2019-04-30T20:02:17","date_gmt":"2019-04-30T20:02:17","guid":{"rendered":"https:\/\/old.dreamond.com\/generation-de-leads-lead-nurturing\/"},"modified":"2019-05-05T18:47:22","modified_gmt":"2019-05-05T18:47:22","slug":"generation-de-leads-lead-nurturing","status":"publish","type":"page","link":"https:\/\/old.dreamond.com\/fr\/les-solutions\/generation-de-leads-lead-nurturing\/","title":{"rendered":"G\u00e9n\u00e9ration de leads & Lead nurturing"},"content":{"rendered":"

[vc_row][vc_column]

\"Lead
G\u00e9n\u00e9ration de leads & Lead nurturing<\/div>
<\/div><\/div><\/div>\n[vc_column_text]<\/p>\n

Attirez les prospects, entretenez-les et livrez des prospects pr\u00eats \u00e0 gagner!<\/span><\/strong><\/h2>\n

[\/vc_column_text][vc_column_text]<\/p>\n

Que signifie un lead pour vous et votre entreprise?<\/span><\/h6>\n

[\/vc_column_text][vc_column_text]De nombreuses entreprises ont des d\u00e9finitions diff\u00e9rentes en fonction de leur cycle de vente, mais la d\u00e9finition standard est un acheteur potentiel qualifi\u00e9 qui manifeste un certain int\u00e9r\u00eat pour l’achat de votre produit ou service.<\/span>[\/vc_column_text][vc_column_text]La g\u00e9n\u00e9ration de leads d\u00e9crit le processus marketing consistant \u00e0 stimuler et \u00e0 capter un int\u00e9r\u00eat pour un produit ou un service dans le but de d\u00e9velopper un pipeline de ventes. Tout commence par obtenir des prospects dans l’entonnoir des ventes, en les qualifiant via un appel t\u00e9l\u00e9phonique, une r\u00e9union et un appel de vente, puis en convertissant ces clients potentiels en ventes v\u00e9rifiables. C\u2019est un entonnoir de vente standard qui se r\u00e9sume \u00e0 un jeu de chiffres.<\/span>[\/vc_column_text][vc_column_text]Le lead nurturing, en revanche, consiste \u00e0 cr\u00e9er des relations avec des clients potentiels m\u00eame s’ils n’envisagent pas d’acheter votre produit ou service. L’augmentation de la consommation entra\u00eene \u00e9galement un taux de conversion des opportunit\u00e9s, g\u00e9n\u00e8re plus de revenus et raccourcit le cycle de vente. Il s’agit de trouver les bons acheteurs au bon moment.<\/span>[\/vc_column_text][vc_column_text]<\/p>\n

Solutions Dreamond de g\u00e9n\u00e9ration de leads et de lead nurturing:<\/strong><\/h2>\n

[\/vc_column_text][vc_row_inner][vc_column_inner width=\u00a0\u00bb1\/3″][vc_hoverbox image=\u00a0\u00bb328″ primary_title=\u00a0\u00bb\u00a0\u00bb hover_title=\u00a0\u00bb G\u00c9N\u00c9RER DES LEADS QUALIFI\u00c9S\u00a0\u00bb hover_title_font_container=\u00a0\u00bbcolor:%23ffffff\u00a0\u00bb hover_title_google_fonts=\u00a0\u00bbfont_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal\u00a0\u00bb hover_background_color=\u00a0\u00bbblack\u00a0\u00bb use_custom_fonts_hover_title=\u00a0\u00bbtrue\u00a0\u00bb hover_title_link=\u00a0\u00bburl:https%3A%2F%2Fdreamond.com%2Ffr%2Fles-solutions%2Fgeneration-de-leads-lead-nurturing%2Fgenerer-des-leads-qualifies%2F|\u00a0\u00bb][\/vc_hoverbox][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/3″][vc_hoverbox image=\u00a0\u00bb336″ primary_title=\u00a0\u00bb\u00a0\u00bb hover_title=\u00a0\u00bbLE LEAD NURTURING\u00a0\u00bb hover_title_font_container=\u00a0\u00bbcolor:%23ffffff\u00a0\u00bb hover_title_google_fonts=\u00a0\u00bbfont_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal\u00a0\u00bb hover_background_color=\u00a0\u00bbblack\u00a0\u00bb use_custom_fonts_hover_title=\u00a0\u00bbtrue\u00a0\u00bb hover_title_link=\u00a0\u00bburl:https%3A%2F%2Fdreamond.com%2Ffr%2Fles-solutions%2Fgeneration-de-leads-lead-nurturing%2Fle-lead-nurturing-efficace%2F|\u00a0\u00bb][\/vc_hoverbox][\/vc_column_inner][vc_column_inner width=\u00a0\u00bb1\/3″][vc_hoverbox image=\u00a0\u00bb337″ primary_title=\u00a0\u00bb\u00a0\u00bb hover_title=\u00a0\u00bbINTEGRATIONS AVEC VOTRE CRM & LOGICIEL\u00a0\u00bb hover_title_font_container=\u00a0\u00bbcolor:%23ffffff\u00a0\u00bb hover_title_google_fonts=\u00a0\u00bbfont_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal\u00a0\u00bb hover_background_color=\u00a0\u00bbblack\u00a0\u00bb use_custom_fonts_hover_title=\u00a0\u00bbtrue\u00a0\u00bb hover_title_link=\u00a0\u00bburl:https%3A%2F%2Fdreamond.com%2Ffr%2Fles-solutions%2Fgeneration-de-leads-lead-nurturing%2Fintegration-avec-crm-et-logiciel%2F|\u00a0\u00bb][\/vc_hoverbox][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text] Attirez les prospects, entretenez-les et livrez des prospects pr\u00eats \u00e0 gagner! [\/vc_column_text][vc_column_text] Que signifie un lead pour vous et votre entreprise? [\/vc_column_text][vc_column_text]De nombreuses entreprises ont [\u2026]<\/span><\/p>\n","protected":false},"author":9,"featured_media":0,"parent":1034,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1012","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages\/1012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/comments?post=1012"}],"version-history":[{"count":0,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages\/1012\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/pages\/1034"}],"wp:attachment":[{"href":"https:\/\/old.dreamond.com\/fr\/wp-json\/wp\/v2\/media?parent=1012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}